Sunday, January 9, 2011

Blog #2: Don't Eat This Book-Fast Food and the Supersizing of America

I discovered that a big contributor to the obesity epidemic in the U.S. is the rise of the fast food industry. Before 1970, fast food joints were rare. Unfortunately, fast food places are present everywhere we go now- in shopping malls, airports, hospitals, and even colleges. An interesting fact is that in 1970, Americans spent about $6.2 billion at fast food joints. Thirty-four years later, we have spent $124 billion in fast food restaurants. The fast food industry decided to increase the size of its portions, and began selling value meals. This was a tactic to increase sales, and it was successful.

1 comment:

  1. When reading your post I was shocked about the statistics about fast food rising up. I did not realize how much of a difference fast food has made on the world and how much the industry has grown in such a short period of time. It makes sense that by making there be more food for less money it would create a greater success rate for the fast food chains and that is why they are doing so well throughout the world and especially our country.

    ReplyDelete