Blog #5: Don't Eat This Book- Fast Food and the Supersizing of America

While reading the book, I realized that another source which influences the consumption of fast-food in the U.S, is the television advertising industry. It is an amazing fact that T.V. advertising accounts for $60 billion a year. The average American child between age two and eighteen spends about two and a half hours a day watching television. More than half of American children over eight years of age have a T.V. in their bedroom. Therefore, I learned that the fast food chains have the perfect opportunity to target the children through television advertising. Studies have shown also that children who watch four or more hours of T.V. a day are most likely to become obese. I believe that television advertising should be minimized during the afternoon hours when children have returned from school.